Digital Commerce


Adobe Composable Commerce



About the Client

The client is a leading Australian retailer specializing in trend-led and casual men’s and women’s fashion, shoes, accessories, lifestyle and gifting.

Business Challenges

Multi-vendor management: Dealing with multiple vendors led to coordination complexities, supplier inconsistencies, and supply chain disruptions.
Siloed Data and Processes: Disconnected data and processes hindered a unified view of the business, leading to inefficiencies, inaccuracies, and missed opportunities.
High Total Cost of Ownership (TCO): Operating and maintaining disparate systems resulted in higher operational costs, affecting overall profitability.

Business Solution

Pre-built Adobe Composable Commerce Accelerator accelerates the go-live process for businesses.
Follows a flexible and modular approach to create custom ecosystems by combining customizable components.
Leverages key Adobe technologies, including Adobe Commerce, AEM, Vue Storefront, and Adobe Campaign to form the foundation for the accelerator.
Vue Storefront communicates with Adobe Commerce using GraphQL queries.

Key Outcomes


Headless, Decoupled Architecture


Backend and Fully Decoupled Frontend


Performance and Scalability


On Open Standards for Extensibility

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