Often performance issues are overlooked/underestimated. The fact is, performance is directly related to the conversion rate (revenue) of the site.

Several researches say when the performance is not good, a considerable number of users drop from using the site. Every second of improvement in load time decreases the bounce rate by 7-10%, increases conversion by 7-10%, and increases user engagement by 10%.

An Ecommerce site with good performance makes the users explore/navigate more pages, which in turn creates an opportunity to get orders from the users.

Discussion Topics:

Importance of website performance
Standard processes to narrow down and solve the performance issues
Royal Cyber custom strategies for performance improvement
End result in live site
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