Delivering the latest experiences to engage customers and stay ahead of their expectations is critical. However, keeping pace with emerging touchpoints and new functionality is not easy. In a conventional ecommerce model, new experiences need updates to both the front and back-end systems, which can turn even small projects into big pains.

Headless commerce is a separation of the front-end and back-end of an ecommerce system that enables brands to enrich the customer experience. The commercetools platform offers flexible APIs to connect all touchpoints easily.

Royal Cyber is a commercetools Partner with seasoned resources to help you drive innovation using headless commerce.

Discussion Topics:

Introduction to headless commerce
Why headless commerce is needed today
Benefits of headless commerce
Why commercetools is the top choice for headless commerce today
Who commercetools works with and why they’re leading the modern commerce platform marketplace
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