CASE STUDY

Improving PlaceMakers Customer Self-Service with B2B Mobile Application


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Industry | Retail/Building Supplies
Location | New Zealand
Technology | Mobile Application

PlaceMakers is the trading name of Fletcher Distribution Limited, the retail trading arm of Fletcher Building. PlaceMakers is New Zealand’s leading and largest supplier of building materials and hardware. They sell over 74,000 product lines from concrete to paint and plasterboard and are the manufacturers of frames and trusses from 8 manufacturing plants nationwide.

Industry | Retail/Building Supplies
Location | New Zealand
Technology | Mobile Application

PlaceMakers is the trading name of Fletcher Distribution Limited, the retail trading arm of Fletcher Building. PlaceMakers is New Zealand’s leading and largest supplier of building materials and hardware. They sell over 74,000 product lines from concrete to paint and plasterboard and are the manufacturers of frames and trusses from 8 manufacturing plants nationwide.


Read the Full Story

By downloading this content, you are agreeing to receive communications from Royal Cyber, including our Insights newsletter.




Challenges

Customers didn’t have an online platform to view products, create reference lists, and order products. The customers had to visit branches or call telesales to place orders.

Customers had no visibility of their order status and had to contact the telesales team for updates.

The consumable re-ordering on site was a tedious and time-consuming process for the customers, where they had to pick up items from a branch. And for PlaceMakers, product unavailability raised the risk of losing the customer to other businesses.

How We Did It

Identified the internal processes across multiple departments for mobilization
Prioritized process mobilization to match the business priority
Designed an architecture that communicates with multiple systems, both modern and legacy, without compromising on performance
Implemented CI/CD for the Mobile Application using Azure App Center
Developed Skip-The-Counter (STC) type order that helped reduce traffic at the checkout counter
Used SonarQube for code coverage
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Key Outcomes

80%

Redeliveries down

70%

Less call traffic to the telesales team

50%

less traffic in the warehouse

avatar-icon

Sam Beattie

Product Manager | Shop.PlaceMakers

Just wanted to say a massive thank you from Thom and I on getting the B2C site delivered. We were feeling pretty nervous coming onto the train from the outside but you guys have made the whole process really easy for us.

Looking forward to tying everything up in a neat bow and moving onto the next product!

80%

Redeliveries down

Audience

  • Executives, CTOs, Director

  • IT Consultants

  • Business Analysts

  • Project Managers

  • IT Project Coordinators

  • Architects and Specialists

Case Study

Learn how Royal Cyber developed a react native Mobile Application that eliminates the business’ lack of self-service

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