CASE STUDY

Integrating Loyalty Program to Boost Customer Engagement Value

    By downloading this content, you are agreeing to receive communications from Royal Cyber, including our Insights newsletter.

    [recaptcha]

    Industry | Fashion and Retail
    Technology | Alliance
    Location | United States

    The client is a leading American fashion retailer company headquartered in Pennsylvania, USA. They also operate in Canada and the United Kingdom. Their ecommerce portal has one store for each country it operates in and a separate one for international orders.

    Industry | Fashion and Retail
    Technology | Alliance
    Location | United States

    The client is a leading American fashion retailer company headquartered in Pennsylvania, USA. They also operate in Canada and the United Kingdom. Their ecommerce portal has one store for each country it operates in and a separate one for international orders.

      By downloading this content, you are agreeing to receive communications from Royal Cyber, including our Insights newsletter.

      [recaptcha]

      Challenges

      The customer Loyalty Program supported multiple events through the order lifecycle. It required complex integrations, comprising several customizations in order to integrate it with the new website.

      Solution

      Worked with the client to identify the processes and fields required to communicate with the core Loyalty system to implement the Loyalty program.

      Designed, developed, & plugged in the Loyalty component at suitable locations in the online store pages, providing the customer with Loyalty benefits.

      Download PDF

      Key Outcomes

      20%

      At least 20% increase in sales over guest visitors

      Integration Solution

      Complex integration solution with multiple features

      Feature Enhancements

      Continuous feature enhancements to grow customer engagement and retention

      Case Study

      Learn how we implemented a Loyalty program that helped our client maintain a sustainable number of in-store and online purchases

      Download Btn White