Mahaveer A
Director of TechnologyOctober 4, 2024
Optimizing data feed across all channels is crucial for businesses, especially those in the digital commerce space, to flourish and imprint their impact in a competitive market. Fetching data from relevant websites and mapping product data optimally to various marketing channel formats is the first and foremost step towards augmented and integrated product listing. It requires an optimized and structured data feed to map and align it with how users search for specific products on various marketing channels.
Feedonomics
Benefits of Feedonomics
- Quick Uptake for Faster Turn-Around Time and Go-To-Market
- Simple
- Flexible
- Cost-Effective
- Easy of Automation
Services Offered by Feedonomics
- Feed Management & Optimization: Feedonomics assists with Feed Optimization, an important segment for businesses. This feed management tool uses transformers to increase the relevancy of product data and Optimization is achieved at the time of onboarding using Feedonomics.
- Standard Full-Service Feed Management: Standard Full-service Feed Management offers 24/7 response to the clients. For urgent requests, the response is delivered in an hour, and for standard requests, the response is delivered in three hours.
- Enterprise Feed Management: Enterprise Feed Management is one of the premier levels of services offered by Feedonomics. It includes all the features of Standard services along with the additional services highlighted below:
- Implementation of A/B Testing in Feeds
- Monthly Calls
- Proactive Feed Review
- FeedAMP™: FeedAMP™ stands for Automated Marketplaces and offers marketplace solutions to fulfill the following requirements:
- Tracks order numbers and information and updates the same
- Lists products on various marketplaces
- Dynamically pulls orders from marketplaces
- Delivers orders to a client’s eCommerce platform
- FeedTelligence™: FeedTelligence™ provides insightful reports on product feeds and automatically compares the client’s Google Shopping feed with the actual converted search using the client’s product feed and Google Analytics account.
- Local Inventory Ads Feed: Local Inventory Ads include different types of advertisements that assist retailers in showcasing their products and store information to customers in the vicinity of those looking for the products.
- Additional Services: Feedonomics provides additional services that cater to client needs, they include:
- Crawling Service: Feedonomics offers an in-house crawling solution that helps customers build a customized feed by extracting data from product landing pages.
- GTIN Finder: This solution is used only when there is no feasible substitute for obtaining valid GTINs for products in the feed. Feedonomics has subscribed to a universal database of GTINs that execute lookups.
- Image Padding: This service is used for altering clients’ image display issues with various platforms like Facebook, Instagram, etc.
Royal Cyber offers BigCommerce Feedonomics services for Field Mapping, Brand Mapping, Image Mapping, and Colour Mapping that help to reduce hours of manual work and bring about an ease-of-use factor to the fore. Our certified BigCommerce experts are experienced in managing all the services offered by Feedonomics and can help to optimize all types of product feeds for a Digital Commerce business.
Author
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