Kitchen Appliances & Coffee Beans
About the Client
The client is an Australia-based brand of small home appliances, established in Sydney in the year 1932. It is famous for its home appliances, blenders, coffee machines, toasters, kettles, microwaves, and ovens. In 2016, the brand launched “Creatista” coffee machines for Nespresso and distributed other Nespresso products in Australia, New Zealand, the USA, and Canada, including the Inissia, Vertuo, and Citiz series of machines.
The client wanted to replace the existing customer subscription model with a SaaS-based subscription model to automate high-volume billing processes, manage subscription services, and boost revenue.
Customer Loyalty and Engagement
Customer Acquisition Costs
Substantial and Sustained
Customer Lifetime Value