Introduction:
A leading industrial distribution company in North America with more than 80 years of experience.

Challenges:
The client wanted to shape a digital shopping experience to nurture customer loyalty and increase average order values by shaping a seamless and intuitive customer experience.

Solution:
Royal Cyber implemented IBM WebSphere Commerce platform to provide an easy-to-use navigation and search functionality, seamless catalog management and Business-rules driven marketing campaigns for customers, based on deep insight into individual order histories and preferences.


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